An Importance Of Mobile Website...

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Mobile Website for fishandtips.smileblogger.com

Mobile websites are websites designed especially for viewing on mobile devices. Standard websites are designed for viewing on computers which have bigger screens, higher computational powers and faster internet connection. On the other hand, mobile phones lack in all these 3 aspects. Hence, a website designed for viewing on the computer cannot be used for mobile devices as well.

Is mobile website really important?
The answer, without doubt, is yes. Mobile devices are omnipresent these days. There are important statistics to support this.


Important numbers

• Close to 90% of American adults own a cell phone.
• About 30% check their bank accounts online.
• One-fourth of total internet users use mobile devices as the only medium of accessing internet i.e. not accessing internet on PCs.
• 71% of users that come across an interesting AD or press release will do an instant mobile search.
• An average smart phone user spends 30 minutes a day accessing mobile internet.

And with mobile internet getting quite cheap, there are huge numbers of users who have mobile devices enabled with net connection. Mobile devices could include your smart phones, iPads, PDAs, Tablets etc. Thus, if your website is mobile based, you are talking about reaching a huge customer base.

How can mobile websites be useful?
One of the main reasons why it is essential to have a mobile website is to increase your customer base. These days, youngsters spend a lot of time surfing on the net while they are travelling. If you do not have a mobile or a website that is too friendly on a mobile device, that will be a huge turn-off. It has been observed that users who have a good experience surfing the websites are inclined to visiting the website again on the computer. Hence, you should not lose on valuable customer base because you do not have a user-friendly mobile website.

If you are selling your products online, having a mobile website becomes of paramount importance. People are getting into the habit of shopping on the go. In today's world, buying necessary products online while travelling has been evolving as a convenient way of shopping. If you do not extend such facility to your customer base, they will soon switch to your competitor who has providing shopping facility over mobile devices. If you lose your customers to your competitors, it can be very detrimental to your business.

Also, a poor website surfing experience can damage the brand value of a company. Thus, even if you are providing good products or services, your user base may look down upon you if they are not satisfied with your website, thereby directly impacting your brand value.

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Source: http://EzineArticles.com/?expert=Pranav_Thakker